C A M E R O N S C
H O O L O F B U
S I N E S S
UNCW Home CSB Department of Management and Marketing
| Director MBA Program | Associate Professor of Marketing | Phone : 910 - 962 - 3882 |
| Department of Management and Marketing | Email : Howe@uncw.edu |
| Cameron School of Business | Fax : 910 - 962 - 3815 |
| University of North Carolina at Wilmington | |
| 601 South College Road Wilmington, NC 28403-3297 |
Classes
MKT 341
MKT 441
MBA 541
MBA 534
History
Dr. Howe has been at the Cameron School of Business since 1988. He served as Associate Dean from 1994-1999, and as the Department Chair from 1992-1994. Prior to joining the faculty at CSB, he was an Assistant Professor at the University of Kentucky, and was an Instructor at the University of Georgia. Previously, Dr. Howe was a market manager with Ford Motor Company for four years.
Educational Background
Ph.D., University of Georgia, 1985
MBA., University of Georgia, 1976
BS., University of Georgia, 1974
Areas of Expertise
- Topics: Critical Incidents
- Perspectives/Executive Challenge
- Skills/Analytical Foundations
- Knowledge/Maturity Stage
- Perspectives: Executive Challenge
- Perspectives: Product Development
- Principles Of Marketing
- Data Base Marketing
Links
Direct Marketing Association
http://www.dma.ie/
American Marketing Association
http://www.marketingpower.com